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Posts Tagged ‘Tools’

What I am going to talk to you about are the things that you need and what to watch out for when you start in business on the internet. I don’t know if you are like me but when I got started it was incredibly confusing. There are so many choices online, some good, some not so good and some just plain bad. I am going to give you the steps you need to take and the things you need to start in business online.

This Tool Is A Must Have

I am going to assume that you already know that you need a computer or access to one and an internet connection when starting a small business. The first thing you will need is a domain name. You should get yourname.com. This way you can start a blog. This is the best way to make money online and it is what all the big marketers do. They monetize their blog. I won’t go into exactly how this is done because I don’t have enough space in this article. I will tell how to access this information at the end of this article. In your effort to start in business you will also need a second domain name. You will have many over the life of your internet career.

This is where you will need to learn keyword research. You will find a keyword related to your industry and see if that name is available preferably in .com format. You can use .net however .com is still preferred. I will tell you where to go to access this training.

This article is designed to help you know what to look for in your training so that it is complete and thorough in your efforts to start in business. Obviously this article would not be long enough to train you in all aspects. Hopefully this will help you avoid some of the common pitfalls in your endeavor when starting a home business.

I believe network marketing is the way to go because of its long term income benefits. Whatever you decide to do though, even if it is affiliate marketing you will need your own website. Even if the company you are with has a company website you will still need one. You can copy the company website and put your own opt in form on it. This is so you can build your own list and collect any names and e-mails to keep in your own database. When you start in business the one thing you will hear all the gurus say is that the money is in the list and this is definitely true. I will explain what an opt in form is if you don’t already know.

Again don’t become overwhelmed with this information. I just wanted to give you an overview of what you will need. That way if you training does not include these things you can find it somewhere else so that you have everything you need to start in business.

Autoresponder, No Marketer Can Live Without One

An autoresponder is and service that allows you to mail out to multiple clients at one time. You can collect information critical to marketing success like name and e-mails on an opt in form. This service is a must have if you want to start in business online. There are many good services available but the top ones are Traffic Wave.net, Get Response, Aweber and IContact. There are others but these are the best ones. You have to consider deliverability rates. Does your e-mail get through or end up in the spam folder. You have to make sure the time you invest pays off when starting a home business.

A Tool For The Do It Yourselfer

Kompozer is open source software that allows you to create or modify web pages in what is called WYSIWYG format. WYSIWYG is an acronym that stands for what you see is what you get. This software works kind of like word processing software. It is very user friendly and there are many training articles online at YouTube.com. Also if you know anything about HTML then you can do some pretty cool stuff with your websites. This is a fantastic tool when you are going to start in business. There are training articles everywhere for HTML. Yes there is going to be a lot of work involved but how hard is it compared to conventional jobs. In your effort to start in business you didn’t listen to all the crap and hype that says it will work completely on auto pilot did you? There is no such business and if you hear someone say anything otherwise then you better run like the wind because starting a home business requires the same if not more tenacity and work than any other business.

Video Is The Best Marketing Tool

Video converts better than anything else on the internet. There are many tools that you can use but all you really need is anything to shoot video with. I started with a webcam. I also bought a flip video. You can Google flip video to find their site. Another good camera that is very inexpensive and probably better than the Flip is the Kodak zi8. I say better because it has a few other features that the flip does not have. The main one is an external microphone jack. This is important for voice quality. When starting a home business you won’t need the most expensive tools at first. The above mentioned tools will work just fine.

The Only Tools You Will Need

These are the only tools you will need to get started. There are other things you can use but these will work when you start in business. Don’t get caught up in all the hype from some of these sales pages and fall into their urgency trap and spend money that you don’t need to spend. When you start in business the money is most definitely in the list however there are ways around this to start with. My next article will be on the many ways to market online to get free traffic.

A Few Other Things You Will Need

You will need a YouTube.com account, a facebook.com account and a twitter.com account. Social networking is the hottest way to market online. You can get loads of free traffic. There are many other social networks that are really good but these are the main ones, a must have. I will have tips and some training in my next article.

Thank you for reading this article and I hope that it was somehow helpful. The thing to keep in mind is that every business you start requires a lot of work and some investment and starting a home business is no different so just be prepared. Avoid anyone who tells you that it does not require effort. However once you start in business and have everything set up then it becomes easier. You can take some time off and it will run for you while you are gone on vacation or when you are asleep. If you will do what others are not willing to do now then you can have what others can’t have in the future. Good luck to you in starting a small business.